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SaskTel secures naming rights for Saskatoon's premier venue

SaskTel secures naming rights for Saskatoon's premier venue

August 22, 2014

The City of Saskatoon, Saskatchewan Place Association and SaskTel, Saskatchewan’s leading communications provider, today announced the expansion of their long-standing partnership to include the naming rights for Saskatoon’s Premier Sports, Trade and Entertainment facility (currently Credit Union Centre). Effective October 1, 2014, SaskTel has obtained the naming rights for the venue for 10 years for $350,000 per year and the venue will become known as SaskTel Centre.

"We have had a positive relationship with Saskatchewan’s credit unions and thank them for their support over the past ten years,” said Ian Sutherland, Saskatchewan Place Association Board Chairman. “We are excited about our new partnership with SaskTel and look forward to working with them to develop and implement new services designed to enhance our customer's experience."

“SaskTel has been a proud sponsor of the venue for more than 15 years and this partnership will provide the platform for SaskTel to showcase its leading edge service and technology capabilities within the venue,” said Ron Styles, SaskTel President and CEO. “This is another example of our commitment to being actively involved in the communities in which our employees and customers work and live.”

“On behalf of Saskatchewan Place Association, I am  honoured that SaskTel has chosen to become our naming rights partner,” said Will Lofdahl, Saskatchewan Place Association Chief Executive Officer. “We look forward to a continued mutually  fulfilling association with SaskTel.”

Under the new 10 year agreement, SaskTel remains the exclusive communications provider to SaskTel Centre and will provide its industry leading services throughout the facility. SaskTel already provides superior in-building wireless coverage for both voice and data services and will install its maxTV™ service in the luxury suites and other prime locations in the venue.

As part of the naming rights partnership, SaskTel  customers will have the opportunity for ticket discounts for select SaskTel Centre events. Walking with Dinosaurs – The Arena Spectacular will be the first event hosted in SaskTel Centre from October 1, 2014 to October 5, 2014 and SaskTel wireless customers will have the opportunity for a 10% ticket discount. The link for information on the event and the password for the discount will be texted to SaskTel wireless customers who have opted in to SaskTel’s 43210 shortcode. SaskTel customers can subscribe to receive information on special offers and other announcements by texting “Mobile” to 43210. SaskTel maxTV and Internet customers will receive the information by email.

About SaskTel
SaskTel is the leading Saskatchewan-based Information and Communications Technology (ICT) provider, with over $1.2 billion in annual revenue and over 1.4 million customer connections including 615,694 wireless accesses, 467,957 wireline network accesses, 254,873 Internet and data accesses, and 101,147 maxTV subscribers. SaskTel offers a wide range of ICT products and services including competitive voice, data, Internet, entertainment, national security, messaging, cellular, wireless data, and data centre services. SaskTel and its wholly-owned subsidiaries have a workforce of approximately 4,000 full-time equivalent employees (FTEs). Visit SaskTel at

About Saskatchewan Place Association (Credit Union  Centre; SaskTel Centre)
Credit Union Centre opened in February 1989 and since its opening hosts more than 500,000 guests annually. It is Saskatchewan’s number one venue for large-scale musical productions, as well as one of the Canada’s busiest entertainment and sports venues. Seating capacity is approximately 13,000 for concerts and 15,100 for hockey. Credit Union Centre is the home of the Saskatoon Blades Hockey Club of the Western Hockey League.


For media inquiries only, please contact:
Michelle Englot, SaskTel Director of External Communications